Mindset Specialist Certification Course

Chapter 5: Intake — Your clients’ social lives are your new secret weapon. Most coaches and trainers will NEVER ask clients what they do when they go out with friends. For you, this will be the most valuable information for providing better results, especially when you use the questions we have ready for you.

Chapter 6: Changing Thoughts — We all have automatic thoughts that determine our decisions throughout the day. If you want your clients to make better decisions, you need to replace their negative automatic thoughts with positive ones. We’ll show you how, using the eye-opening “best friend” technique.

Chapter 7: Understanding Triggers — Triggers are sneaky. They turn up everywhere and often steer our behavior without us even noticing them. Your clients may not even know what their triggers are until you help uncover them. Once you do, you’ll be able to transform their behaviors and their health like never before.

The Power of Moderation

For many of your clients, their deepest desire is to find happiness, self-esteem, and belonging. That’s why they find it so frustrating to give up on unhealthy holiday foods—it makes them feel like they’re unplugging from their families and their favorite nostalgic memories.

So what if you could let your clients have both? What if you could keep them on track to their results and still let them enjoy their favorite holiday foods?

That’s what Jessica achieved recently with one of her clients who has lost 8 pounds over the last 7 weeks. When they last spoke, this client excitedly told Jessica, “I had Halloween candy on Halloween! I made it fit my macros, and I didn’t feel like I had to eat the whole bag just because I had a piece of candy.”

The key to her success? Zero judgment. Thanks to Jessica’s coaching, the client didn’t judge herself for eating the candy. And, since Jessica didn’t judge her either, they kept on making progress together. As the client told Jessica later, “Any other diet, I would’ve quit.”

Chapter 8: Compliance Issues — If it breaks your heart to see a client lose their motivation or cry over the food they’ve given up, this chapter is for you. Give your clients power over their own decisions and they’ll fall in love with your program, stay loyal, and pay whatever price you ask.

Chapter 9: Coaching Opportunities — Meal plans and templates work until they don’t work. What if instead, you could install something more powerful in your clients? What if you could give them the tools to adapt to any challenge on the spot and never lose momentum towards their goals? We’ll give you the tools to give them, including “mindful eating.”

The Power of Mindful Eating

In grad school, Jessica had a classmate who hated peanut butter, but loved to eat Reese’s peanut butter cups. Like most people do when they eat candy, she would just pop the Reese’s in her mouth and scarf it down without thinking much about the flavor.

Their class did an exercise in mindful eating, so naturally this woman chose to eat a Reese’s. As part of the exercise, she had to hold the candy in her mouth without chewing. At that point, all the chocolate melted away and left her with a mound of pure peanut butter. She was disgusted, and realized that she had only been eating Reese’s out of habit.

Have you ever eaten a piece of whole food and realize it has so much more flavor than you thought? Have you ever eaten a piece of processed food and realized it tastes so much worse than you remember? That’s the power of mindful eating.

Mindful eating gives you the power to get re-aligned with your own body and give it just the nutrients it wants—no more, no less. Imagine giving this power to your clients. Imagine how much easier it would be to keep them on track…

Chapter 10: Coaching Skills — Discover how to ask the tough questions other coaches WON’T ask so you deliver results they CAN’T create. You’d be surprised how easy this is—your clients came to you hoping you’d be their coach and be real with them. We’ll give you the tools to start the conversation and keep it running smoothly.

Chapter 11: Special Cases — Reverse dieters, chronic dieters, clients with a history of eating disorders, former physique competitors, clients with fertility issues…are these nightmare scenarios, or are these opportunities to prove yourself as the smartest coach in town? With our help, you can claim the second option.

Chapter 12: When Mindset Blocks Progress — Even if it’s only one in 1,000, there will always be those clients you can’t help. Maybe it’s a bad personality fit, or maybe they have a problem so severe they need counseling. Discover how to tell if you and your clients are a good fit and how to part on good terms even when they’re not.

How to Be Your Client’s Hero

Jessica had one client come to her struggling with massive overeating sessions. She had already rejected two other nutrition coaching programs, but she’s stuck with Jessica and made great progress with her coaching.

So, what did Jessica do differently? She normalized the client’s feelings. The first time the client mentioned an overeating session, Jessica told her that “it happens” and that there was no shame in it. From then on, the client became fiercely loyal to Jessica and worked even harder for her results.

Keep this in mind the next time you see a client beating themselves up over a slip-up: the most powerful thing you can do for them is take away the stigma. You might just turn some of those “can’t help” clients into “can help” clients!